Tag: liquid palatants
As I look out my office window, it almost looks normal. Trucks are coming and going, and employees are busy. But if I look closer, it’s easy to see signs that these are not normal times. Employees and truck drivers are social distancing, most offices are unoccupied, and there is…
In the pet food industry the word palatability is used frequently. Jennifer Barnette Fox with Petfood Processing Magazine wanted to find out how palatability is measured and interviewed several industry professionals to “understand palatability” in her latest article in the March 2020 issue. We were excited to have 3 of…
Aroma and taste are important variables in pet food palatability. However, our canine and feline companions can’t tell us what aroma they smell or flavors they taste, so how do we know which pet food they prefer? Electronic sensors have the ability to help scientists analyze the overall smell and…
AFB International was honored to receive the 2019 Saint Louis Zoo Foundation award. Michelle Sandau, Director of Research and Development, accepted the award on AFB’s behalf at the 28th Annual Marlin Perkins Society Celebration. Accompanying Michelle at the event were AFB employees Sarah Anderson, Becca Calvin, Debbie Francis, Jamie Klein,…
Erik Dahl, Global Product Manager for AFB, attended Pet Fair Asia and reports on the trends. If you have any interest in palatants in China, please contact Erik at edahl@afbinternational.com.
The wet cat food market is dynamic and growing. New ingredients, product forms and package types make creating palatable wet cat food a challenging task. AFB International launched a long-term strategic initiative to improve the palatability of wet cat food and help deliver the performance pet parents expect and cats…
Typical cat food palatability assessment methods like two-bowl or one-bowl trials are a valuable way to evaluate food preference and acceptance. AFB International also wanted to determine other ways to evaluate cat food enjoyment, and develop new methods that would be representative of what a pet parent might experience at…