AFB International is the leader in pet food palatability. Ensuring product performance for pet food manufacturers – and their customers – is our business.
Palatability
Sensory appeal that stimulates consumption
We Make Pet Food Taste Great.™
AFB International provides pet food solutions that enrich the relationship between pets and their people.
Read MoreLeveraging Moisture to Improve Dry Pet Food
Our 3-Part white paper series: Leveraging Moisture to Improve Palatability, Quality, and Cost Efficiency in Dry Pet Food.
DownloadExplore AFB Opportunities
We are looking for new team members that share our passion for pets.
Read MorePartnership
Formulation support and collaboration
People
Knowledgeable friendly experts around the globe
Palatants
The place for pet food insight.
AFB International Welcomes Mark Vossenaar as General Manager, Europe
A new addition to AFB’s European operations We’re thrilled to announce that Mark Vossenaar has joined AFB International as General Manager, Europe. Based in the Netherlands, his arrival marks a new era of innovation and collaboration for our European operations. In his new role, Mark will oversee all aspects of…
Unlocking the Power of Moisture in Dry Pet Food Manufacturing
The Key to Palatability, Quality, and Cost Efficiency In the realm of dry pet food manufacturing, the term “moisture content” often conjures concerns about mold and product quality. However, its significance extends far beyond these parameters. Our comprehensive 3-part white paper series go through the pivotal role moisture plays in…
2025 Corporate Sustainability Report: Highlights and Purpose
AFB’s 2025 Corporate Sustainability Report (CSR) provides a comprehensive overview of our efforts and progress in sustainability within the pet food palatant industry. The report outlines our approach to minimizing environmental impact, promoting responsible sourcing, and fostering ethical business practices. We are proud of the successes we’ve achieved and have…