Tag: palatant application
AFB International is proud to be a part of this year’s All Pet Food Day and to have the opportunity to train the leaders of the future. At this virtual conference on August 26th, pet food professionals can get the latest updates on nutrition and processing from industry experts. Cesar…
Petfood Forum is back in person for 2021, and AFB International wants to reconnect with you! We missed the in-person interactions with our customers last year at Petfood Forum Connect, so we are excited to attend as a return exhibitor. The in-person event will be in Kansas City, Missouri USA…
AFB International was honored to have the opportunity to bring our palatability research to the China pet food market. Partnering with Charlie Xie, Technical Manager for AFB China, we recently presented our research on measuring cats’ eating enjoyment at the China Online Forum – Pet Food Technology, Application and Innovation….
In the pet food industry, business decisions about product advancement are based on comparative palatability assessments using data. Pet preferences are most often determined using two-bowl trials. Data from these or any comparisons must be carefully analyzed to tell an accurate story. The first step in this analysis is to…
People expend a great deal of effort making food taste good. Is it any wonder that our pets respond to food flavors as well? Not only do we want pets to enjoy mealtime, we want to ensure they’re getting proper nutrition to support a vibrant, healthy life. Our recent video All About…
Why it is not a simple question to answer.
Joining AFB as the VP of Research and Development is a great opportunity to partner with a growing organization that’s really focused on delivering something amazing for those important members of our family – our pets. I also find the degree of passion that my colleagues have for this industry…
Pet treats are big business. Sales growth in this category regularly outpaces the pet food market, and is expected to continue increasing year-over-year. However, treats are held to a higher standard of palatability than other pet food, since pet parents expect their cat or dog to readily accept a treat. …
AFB International was honored to receive the 2019 Saint Louis Zoo Foundation award. Michelle Sandau, Director of Research and Development, accepted the award on AFB’s behalf at the 28th Annual Marlin Perkins Society Celebration. Accompanying Michelle at the event were AFB employees Sarah Anderson, Becca Calvin, Debbie Francis, Jamie Klein,…
Erik Dahl, Global Product Manager for AFB, attended Pet Fair Asia and reports on the trends. If you have any interest in palatants in China, please contact Erik at edahl@afbinternational.com.
Customers often ask us questions like: “Is the adherence of the palatant consistent throughout my production process?” or “Am I applying too much or too little palatant?” Pet food manufacturers know that a consistent palatant coating leads to better product performance. AFB has the methods to measure the expected amount…